Event Marketing: Gaining and Building Your Audience's Trust
Hi,
Welcome to ShareYaarNow Marketing - The Event Marketing Resource - to help you transform your events and event marketing!
We’re very glad that you’re reading this. We hope it gives you value.
If you find this useful, please let us know and share!
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When your event audience begin to understand that you to help them achieve their goals by giving them value through your events, you will begin to build trusted brand ambassadors!
Event Marketing: Gaining and Building Your Audience's Trust
As an event marketer, it’s crucial to gain and build on the trust of your audience. Once any trust is lost, it’s very difficult to get back.
How do you go about building trust between yourself and your audience? Here are some ideas:
It takes time – trust doesn’t come overnight.
Show your audience that you don’t take them, and the time and attention that they give to your events, for granted.
Consistently do what you say you’re going do in your events – if you your audience find that they don’t get what they’re expecting from your events they won’t come back.
Provide value to your audience – if your audience find that they get value from your events – value that helps them achieve their goals – they are more likely to attend future events.
Create some personalization in your events – if audience members find that your event was relevant to their needs, they are more likely to re-attend. This helps build confidence in your audience.
Show your expertise, knowledge, passion and authenticity in your field – if your audience can see you know what you’re doing, it builds trust.
Event outside of your events be consistent in the value you give – engage with your audience, listen to their feedback and respond.
With the feedback you get, adapt your events to your audience’s goals.
Make things easy for your audience to find out about future events, to book their place and also to engage with you and others at your events.
Show your audience that you are thinking about them in the planning and delivery of your events.
The above also helps you in building a strong event brand. Let me know how you gain and maintain your audience’s trust.
Share your insights and experiences in the comments below.
Stay tuned to ShareYaarNow Marketing for more insights on event marketing success. We send out one article each week as a newsletter but we also post other articles which you may find useful.
Click here for more event promotion and marketing strategies: https://shareyaarnow.substack.com
Event Marketing Guide:
“People and event organizers who give value are much sought after. When audience members find that they get value from you, they are more likely to keep coming back.”
– extract from the Ebook: ‘EVENT MARKETING GUIDE: Journey of an Event Marketer’
Available on Amazon: https://www.amazon.com/dp/B0CLJS5MZ6/
Event Planners:
Want to promote your upcoming events without worrying about complex algorithms that control your content's visibility?
Share Yaar Now!
✅ ShareYaarNow: The Smarter Event Discovery and Promotion Platform!
Post your events for FREE and they're listed chronologically and disappear after they end. On our platform, events that are ongoing, or soon to start, are higher up the feed.
Now, imagine the possibilities for promoting your upcoming events on ShareYaarNow!
Click here to get started:
https://www.shareyaarnow.com
ShareYaarNow DJ Mix of the Week:
Island Mix # 10 with Resident DJ Boogie Beatz - Oklahoma, USA - Powered by Chill Lover Radio.
Styles: Reggaeton, Dembow, Mambo Merengue, Bachata.
ENJOY THE AMAZING PARTY VIBE:
Click here to start listening: https://www.shareyaarnow.com/shareyaarnow-dj-mix-of-the-week/31159/
Want to Boost Your Upcoming Events Even More on ShareYaarNow?
When you post your events on ShareYaarNow, they’re displayed in chronological order.
So, if you want to bring your upcoming event into FOCUS, Feature it on ShareYaarNow and this will help you shine the spotlight on it!
When you post your events on ShareYaarNow, use the ‘Featured Event’ option, pay online and your events will then be displayed in our website’s scrolling banner.
+ BONUS!!!
It will ALSO be in the ‘Featured Events’ section on our app (iPhone and Android) which are the first events viewers see when they open our app. CHECK OUT OUR APP!
This means that when many people are looking for events to attend, they'll be able to see yours more easily.
Get started by clicking here: https://www.shareyaarnow.com
Thank you for posting all your great events and keep sharing. We love seeing all the creativity you generate.
We will ‘Feature’ one of the events posted on ShareYaarNow this week on our website’s scrolling banner AND in the ‘Featured Events’ section in our Apps.
We’re here to help you. If you need more ideas on how to build your audience and improve your events, check out our content hub - https://linktr.ee/shareyaarnow
We’ll be back soon with more ideas for you to get the most out of your event promotion and marketing.
Have an Amazing Weekend and Week Ahead!