The CV of an Event Marketer
Upskilling Through Event Marketing
Hi
Welcome to ShareYaarNow Marketing - The Event Marketing Resource - to help you transform your events and event marketing!
We’re very glad that you’re reading this. We hope it gives you value.
If you find this useful, please let us know and share!
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Imagine the skills you’re learning through event marketing!
THE CV OF AN EVENT MARKETER
The skills you learn from event marketing (or experiential marketing) are incredibly useful, valuable and can be applied elsewhere:
When you market your brand through events, you can learn:
Event planning
Dealing with vendors and suppliers
Dealing with sponsors: pitching to sponsors – think of it as getting your event ‘funded’
Dealing with speakers – pitching to speakers
Dealing with venues
Collaborating with the above to produce value for them and your audience
Dealing with contracts for the above
Event promotion
Digital marketing
Content creation and marketing
OOH
Event management
Project management: events can be huge projects
Customer/audience support
Negotiation skills
Public speaking: you may be speaking at your events
Managing your budget
Crowd management: safety of people that attend your events - insurance
Time management
Remote working – dealing with people across different geographies
Learning different cultures – sponsors, speakers, audience
Team management: building and inspiring your team – leadership skills
Brand strategy and management
Public relations – promoting your events through the media – media relations
Networking skills
Event technology and technologies that go into doing the above
And, more.
What else can you think of?
Imagine, event marketing is a great way to upskill.
What skills are you learning through your events?
Share your insights and experiences in the comments below.
Stay tuned to ShareYaarNow Marketing for more insights on event marketing success. We send out one article each week as a newsletter but we also post other articles which you may find useful.
Click here for more event marketing ideas, insights and strategies: https://shareyaarnow.substack.com
In The Brand Economy
In today's digital economy, we tend to think a lot more about brand. Almost everyone and everything we interact with in our professional lives can be described as a brand:
1. Events have brands
2. People have their own personal brand
3. Event venues have a brand
4. Destinations (for events) have their brands
5. Speakers have their own brand
6. Event sponsors obviously have their brand
7. Your event suppliers will probably have their brand
8. Corporations have brands
The digital economy has revolutionized the way we think about and interact with brands. Almost everything we encounter online has a brand identity of some sort. Individuals and companies are trying to create, build and promote their brands.
We are in a sort of brand economy.
Event marketers face challenges in establishing their event brand and standing out from the crowd. Also, your event attendees, speakers, sponsors, suppliers will all be wanting to enhance their brands through your events.
Collaboration with your event stakeholders for mutual benefit can help enhance your brand.
Get more ideas, insights and strategies from:
EVENT MARKETING: IDEAS AND STRATEGIES: your guide to crafting an event marketing strategy that will help you thrive and take your events and brand much further than before:
Available on Amazon:
https://www.amazon.com/EVENT-MARKETING-Ideas-Strategies-ebook/dp/B0D8PZJPC8/
INSIGHTS ON USING SHAREYAARNOW
You’re probably used to posting stories about your event on social media. You can think of ShareYaarNow as a Story Board for your events, only you decide how long your stories remain visible by setting the end date and time for your event, after which they disappear from display.
Click here to get started: https://www.shareyaarnow.com
SHAREYAARNOW PODCAST: CELEBRATING OUR 5TH ANNIVERSARY!
As we celebrate our 5th anniversary, we are very thankful to you, the listeners, who are with us on this journey. Chill Lover Radio and ShareYaarNow are amazed at the journey of the past five years and we are looking forward to the future. We want you to be part of this journey!
Experience the amazing mix that DJ Kel All Day has crafted. DJ Kel All Day is an amazing DJ from New York City. She is inspired by the style and selections of David Mancuso musical host of The Loft NYC, London, Japan and music of 70s disco, R&B, 80s club and House!
Here's to a journey of more great music. Enjoy!
ShareYaarNow E014 S5 | 5th Year Anniversary Edition with Featured Guest DJ Kel All Day - New York City - Powered by Chill Lover Radio.
Styles: Jazz, Funk / Soul, Brazilian jazz, Italian jazz, Disco, Disco Funk, Electronic, Jazz House, Classic House, House, Deep House, Dance, Soulful House.
Celebrate the incredible musical journey: https://www.shareyaarnow.com/celebrating-the-th-anniversary-of-the-shareyaarnow-podcast/32004/
MORE FROM SHAREYAARNOW
When you post your events on ShareYaarNow, they’re displayed in date order.
So, if you want to bring your upcoming event into FOCUS, Feature it on ShareYaarNow and this will help you shine the spotlight on it!
When you post your events on ShareYaarNow, use the ‘Featured Event’ option, pay online and your events will then be displayed in our website’s scrolling banner.
+ BONUS!!!
It will ALSO be in the ‘Featured Events’ section on our app (iPhone and Android) which are the first events viewers see when they open our app.
CHECK OUT OUR APP: If you are just browsing for events, you don’t have to sign up on our platform.
This means that when many people are looking for events to attend, they'll be able to see yours more easily.
Get started by clicking here: https://www.shareyaarnow.com
Thank you for sharing all your great events. We love seeing the creativity you generate.
And keep sharing!
We will ‘Feature’ one of the events posted on ShareYaarNow this week on our website’s scrolling banner AND in the ‘Featured Events’ section in our Apps.
We’re here to help you. If you need more ideas on how to build your audience and improve your events, check out our content hub - https://linktr.ee/shareyaarnow
We’ll be back soon with more ideas for you to get the most out of your event promotion and marketing.
Have an Amazing Weekend and Week Ahead!
ShareYaarNow
The Smarter Event Discovery and Promotion Platform!
