Why Building Your Event Brand Is So Important
Your Brand as Your Competitive Advantage
Hi
Welcome to the ShareYaarNow Newsletter and to our community.
In the absence of a formidable business 'moat' protecting you against your competitors, your brand becomes your fortress—build it wisely, and let it stand as a testament to your identity, values, and commitment to excellence.
Your Brand as Your Competitive Advantage
As someone organizing events, why is creating and building your event brand so important?
As a freelancer or business owner, you strive to create a niche for yourself. However, with barriers to entry diminishing, the concept of a business 'moat'—a protective advantage against competitors—becomes increasingly crucial.
If your business doesn’t have much of a ‘moat’ to protect against competitors then you need to rely more on your brand. As you navigate the modern marketplace, it's clear that relying on a robust brand is not just a luxury but a necessity.
Freelancers and business owners, often the lone warriors in their respective fields, face fierce competition. This underscores the importance of establishing a distinctive brand identity, not only showcasing expertise but also portraying a unique personality that sets freelancers apart from the crowd.
Small and medium-sized businesses often lack the financial muscles of corporate giants. However, a compelling brand can be your path to better results. Building a brand that resonates with your target audience not only fosters customer loyalty but also attracts new clients, providing the competitive advantage needed to thrive in a crowded market.
The brand acts as a force, fostering trust, credibility, and recognition in the minds of your audience. As businesses become increasingly interconnected, a strong brand becomes a catalyst for collaboration, opening doors to new opportunities and partnerships.
In a world where competition is fierce and barriers are diminishing, freelancers, business owners, and event marketers must recognize the transformative power of branding. As you navigate your industry, ask yourself: Does your brand act as a beacon, guiding clients and opportunities to your unique offerings?
In the absence of a formidable 'moat,' your brand becomes your fortress—build it wisely, and let it stand as a testament to your identity, values, and commitment to excellence.
Stay tuned to ShareYaarNow for more insights and tips on event marketing success. Click on image below for more event promotion and marketing strategies…
Event Marketing Tips:
“In India there are many street tea stalls where Chaiwallas sell tea. These are great places where people gather to meet and talk. Other countries will have their own such places where people gather in conversation.
One such approach is the 'Chaiwallas' – a unique indicator of brand recognition that involves creating buzz and generating conversations about your brand among people enjoying a cup of tea at street tea stalls:
If people drinking tea at street tea stalls are talking about your brand, then you have achieved a great level of brand recognition.”
Advantages of Promoting Your Upcoming Events on ShareYaarNow:
Smarter event promotion with ShareYaarNow - The Event Promotion Platform!
🌐 Break free from complex social media and search engine algorithms that decide the visibility of your upcoming events online.
🌐 It’s not a ticketing platform, but a powerful way for event organizers to promote their upcoming events to a wider audience.
🌐 Post your events for FREE on ShareYaarNow and they will be showcased chronologically and disappear from view after they end. You’ll see on our platform, events that are ongoing or soon to start higher up the feed.
🌐 Amplify event visibility on our intuitive platform.
🌐 Join our dynamic community, share events, broaden outreach, and achieve more marketing success!
All FOR FREE!
Click on image below to get started ….
ShareYaarNow DJ Mix of the Week:
Styles: Afro House.
ENJOY THE GREAT VIBE!
Click on image below to start listening…
Want Even More Promotion for Your Event Posts?
When you post your events on ShareYaarNow, they’re displayed in chronological order.
So, if you want to give your event more boost, Feature it on ShareYaarNow and this will help you shine the spotlight on it!
When you post your events on ShareYaarNow, use the ‘Featured Event’ option, pay online and your events will then ALSO be displayed:
· in the ‘Featured Events’ section on our app (iPhone and Android) which are the first events viewers see when they open our app, AND
· in our website’s scrolling banner.
This means that when many people are looking for events to attend, they'll be able to see yours more easily.
Get started by clicking on the image below…
Thank you for posting all your great events and keep sharing. We love seeing all the creativity you generate.
We will ‘Feature’ one of the events posted on ShareYaarNow this week on our website’s scrolling banner AND in the ‘Featured Events’ section in our Apps.
We’re here to help you. If you need more ideas on how to build your audience and improve your events, check out our content hub - https://linktr.ee/shareyaarnow
We’ll be back soon with more ideas for you to get the most out of your event promotion and marketing.
Have an Incredible Weekend and Week Ahead!






